Max CoolMax Comfort

The innovative shirt
With climate control

Don’t sweat the challenge of dressing for the seasons with Max Cool. Our innovative formal shirt with temperature regulating fabric is your secret weapon to staying smart, stylish and comfortable all day, all year.

  • Balances body temperature
  • Tucked or Untucked
  • Nanotex® Cool Comfort

Thermo regulating fabric innovation

Made from 100% pure cotton with a Nanotex® Coolest Comfort finish, an advanced moisture wicking system that helps to balance the body temperature and enhance comfort. Max Cool is machine washable and easy iron.

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Tuck in or out

Wear it your way. Available in a choice of two styles, the patterned Max Cool features a longer, curved hem to be worn neatly tucked in. The plain Max Cool features a shorter, squarer hem, so it can be worn easily under blazers and jumpers, making it the ideal choice for dress down mode.

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Print and pattern for all occasions

Choose from unique kaleidoscope designs, micro animal prints, bold block stripes and two plain styles, in white and blue, with printed collar detail and trims. Pearlescent buttons with contrast thread complete the look.

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Form fitting and flattering

Cut on our popular Slim Fit block to suit the average build. Prints and stripes are available in traditional style, classic collar and single cuff. The plain version has a concealed button down collar to ensure the collar sits tidily underneath lapels.

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